What is a 1% commission realtor?
Getting your listing fee down to 1% from the typical 2.5–3% rate could net you big savings. On a $500,000 home sale, you'd walk away with an extra $10,000 in your pocket!
Most sellers won’t be able to negotiate a 1% listing fee with a conventional agent, so the best way to find a 1% commission realtor is to go through a brokerage that offers built-in savings. The top discount brands provide the same general services and customer experience as a conventional agent, but charge just 1% instead of the standard 2.5–3% rate.
In this guide, we'll compare the top 1% commission real estate brokers available nationwide, break down how to find the best discount realtors in your area, and explain other ways to get a 1% listing fee when you sell your home.
🏆 Top nationwide 1% commission real estate brokers in 2022
Clever Real Estate is the best 1% commission brand for most home sellers. It's the only nationwide company offering true 1% listing fees, and its service model offers consumers more benefits — and less risk — than other options. Unlike its competitors, who have in-house teams and limited real estate agent selection, Clever pre-negotiates 1% listing fees with local real estate agents from conventional brokerages like Keller Williams and Berkshire Hathaway. This approach lets you enjoy the traditional realtor experience for a third of the typical price.
Redfin is another established discount brand worth considering, but it offers many sellers less overall value than Clever. Redfin's standard listing fee is 1.5%, which it reduces to 1% if you buy with a Redfin agent too. Redfin has agents in most major markets, but you'll have fewer options in each location. The customer experience is also a bit different than selling with a conventional real estate agent. Redfin's tech-centric approach may mean less hands-on service, which works fine for some sellers but isn't the right fit for everyone.
That said, both Redfin and Clever have plenty of great agents, and there may be other local options worth considering too. We recommend shopping around and interviewing agents from multiple companies to find the agent that offers the best value for your money.
Who should consider a 1% commission realtor?
Most home sellers should consider hiring a 1% commission realtor from a full-service discount brokerage. Nationwide companies like Clever and Redfin offer the same services and support you’d get from a conventional realtor for a fraction of the price. Depending on which brand you go with, there could be some differences in the experience — but if savings are a top priority, full-service discount companies like these are the best option for most people.
Some discount brands offer limited service, which isn’t a good option for most home sellers. While limited-service companies charge less than most traditional real estate agents, their rates are usually too high to justify the lack of service and support on offer. Many limited-service brokerages actually charge higher rates than the top full-service discount brands. That said, a few limited-service brokerages offer flat commission fees, so if you have a higher-value home in a hot market and aren’t afraid of handling a lot of the sale yourself, it could be worth exploring this option.
✍️ Editor's note: When you sell with a 1% commission realtor, you likely won’t pay 1% total. Home sellers typically cover the buyer’s agent fee as well. Rates vary, but 2.5–3% is typical nationwide. That means you’d pay about 3.5–4% total — which means huge savings compared to people who don’t sell with a 1% brand and pay 5–6% total.
How to choose a 1% commission realtor
Choosing the right 1% commission realtor means identifying which local discount brokerages offer great dollar-for-dollar value, then interviewing agents to find the best fit for you.
The main points to consider when comparing discount real estate brands include pricing, service models, and brand reputation.
With most 1% commission brokerages, whether you'll actually pay 1% depends on your home price. Pay close attention to minimum fees to make sure you're actually getting the advertised rate.
For example, if your agent charges a $5,000 minimum fee and your house sells for $250,000, you'd essentially pay a 2% commission rate — not the 1% listing fee the company advertises.
You should also avoid discount companies that charge upfront fees. You may come across brokerages that advertise 1% listing fees but pad their bottom line by charging additional fees — often $300–500 — when they list your house for sale.
Most listing agents — traditional and discount alike — only get paid after you successfully sell your home. Paying your agent up front gives them less incentive to deliver stellar customer service, and you won't get that money back if you change your mind about selling or have a bad experience with your agent. None of our 1% commission brokerage picks charge upfront fees.
Most home sellers should work with a discount real estate brokerage that offers a similar experience to selling with a conventional real estate agent.
Clever Real Estate is a great option for sellers because it pre-negotiates lower rates with traditional agents from established brokerages. The customer experience should be familiar to anyone who's ever sold a home with a traditional realtor from a brand like Berkshire Hathaway or Century 21.
Redfin and other discount brands offer a home selling process that's often a bit less familiar. These companies aim to make the process more efficient so agents can handle more customers at once. They usually do this by moving more of the process online and involving more team members in your sale. This non-traditional approach is typically best for people with desirable homes and straightforward selling situations.
Avoid companies that offset their low rates by providing fewer services and little or no in-person support. This approach increases the risk of costly mistakes like mispricing your home. The savings aren't worth the trade-offs — especially since other discount brands offer better service for the same price (or less).
Working with an established brand that uses a proven savings model is always safer than entrusting your home sale to a brand-new company that claims it's reinvented the entire real estate model.
Look for companies with strong customer service ratings. Read customer reviews to learn more about what other sellers liked — and disliked — about their experience.
|✍️ Quick note: Finding a 1% commission company with a strong track record is great, but choosing the right real estate agent is just as important! At the end of the day, you'll sell your house with an individual agent — not a brand.|
Never feel pressured to work with an agent you're not comfortable with just because they're offering you a discounted listing fee. It’s a good idea to interview a few agents so you can compare your options and find the right fit for your sale.
Full list: The best 1% commission real estate companies
💲 Listing Fee
$3,000 or 1%
💰 Avg. Savings
⭐ Avg. Customer Rating
4.9/5 (1,995 reviews)
Clever is a quick, easy, and free way to find a top-rated local agent. And, unlike many similar companies, Clever pre-negotiates big discounts on your behalf, so you can save thousands without sacrificing on service.
- Clever offers a free, nationwide agent-matching service that partners with full-service local agents from conventional brokerages like Keller Williams, Century 21, and RE/MAX.
- You get multiple agent matches so you can interview, compare marketing plans, and choose the best fit.
- Clever pre-negotiates low rates on your behalf — you get full service for a flat $3,000 listing fee, or just 1% if the home sells for more than $350,000.
- If you buy with Clever, you could get a check worth up to 0.5% of the home price.
- You may not get matched with an agent from your preferred real estate brokerage.
- Agents may not provide premium services like drone photography and professional home staging.
Clever has a 4.9 out of 5 rating on Trustpilot, based on 1,844 reviews.
Clever has pre-negotiated low commission rates with top agents in all 50 states and Washington, DC.
Clever Real Estate is a top 1% commission company because it offers the biggest average savings of any major discount brand, as well as best-in-class service that matches (or exceeds) what you'd get with a traditional brokerage.
Clever's free, nationwide service matches you with top-rated, local real estate agents from trusted brands like Coldwell Banker and Century 21. Its partner agents offer the same full-service experience you'd expect from a traditional realtor, but you'll only pay a flat 1% listing fee (or just $3,000 on homes under $350,000).
You can try Clever for free with no obligation. Interview as many agents as you'd like until you find the right match, or walk away at any time if you find another local realtor who's a better fit for your situation.
💲 Listing Fee
1.5% (min. fees vary)
💰 Avg. Savings
⭐ Avg. Customer Rating
3.7/5 (301 reviews)
Redfin offers real savings and is a proven brand. But sellers could compromise on service — especially agent experience and availability.
- If you buy and sell with Redfin, you'll get a 0.5% listing fee discount.
- Redfin gives its listings premium placement in its popular home search app.
- If finding the right agent is a top priority, you'll have limited options — Redfin only has a few agents in each of its markets.
- Redfin agents handle more customers at once than the average realtor, so they may not be able to provide as much personalized service.
Redfin has a 3.7 out of 5 rating (301 reviews) across popular review sites like Google and Yelp.
Redfin is available in 80+ U.S. markets (see all locations).
Redfin is best known as a home search tool, but it’s also a licensed real estate brokerage that helps people buy and sell homes at reduced rates. The company charges sellers a 1.5% listing fee — or a reduced 1% rate if you also buy your new home through a Redfin agent.
Redfin hires its own salaried agents, who are fully licensed realtors who provide the same general services and support as traditional real estate agents. The company creates savings by having those agents handle a higher volume of customers than a typical realtor and using a team-based approach that in theory leads to more efficiency.
Refin offers solid overall value and fewer trade-offs than many other discount real estate companies. But the tech-first approach may not be the best fit for sellers who have complicated selling situations or just prefer the familiar experience of working with a traditional agent.
» MORE: Read the full Redfin review
💲 Listing Fee
1% (min. $3,500)
💰 Avg. Savings
⭐ Avg. Customer Rating
4.9/5 (335 reviews)
SimpleShowing’s commission savings are solid — but you may compromise on agent selection and hands-on service.
- SimpleShowing is one of the only true 1% commission companies.
- It also offers one of the largest home buyer rebates of any low-fee brokerage.
- You have very few options when it comes to selecting your agent.
- Agents handle more customers than the average realtor, which could impact service quality.
SimpleShowing has a 4.9 out of 5 rating (335 reviews) across popular review sites like Google, Trustpilot, and Zillow.
SimpleShowing is available in the following areas: FL, GA, TX.
SimpleShowing is a regional discount brokerage that offers 1% listing fees in select markets in Florida, Georgia, and Texas. Like Redfin, it hires in-house agents and offsets its discounted fees by having agents juggle many more customers than the average realtor.
SimpleShowing also curbs costs by using technology to manage transactions more efficiently. This approach allows the company to sell more homes with a smaller team of agents, but it could lead to issues if your agent is overextended and you get less hands-on support than you need to have a successful sale.
Trelora is a regional brokerage with locations in five states. It used to offer flat fees of $3,000–4,000, but it recently changed its pricing model to a 1% listing commission rate. Trelora's overall value proposition is relatively underwhelming for most sellers — other companies offer better service for similar rates.
Assist-2-Sell is a nationwide real estate franchise that offers discounted fees for home sellers. The company’s prices, service offerings, and overall experience vary widely across its 126 locations, so it's a good idea to read customer reviews for your local Assist-2-Sell office to help you evaluate whether it's a good fit for your situation.
Help-U-Sell is another discount real estate franchise with locations throughout the U.S. Each office is independently owned and operated. Some locations offer 1% commission rates, but, as with Assist-2-Sell, listing fees and service models vary between Help-U-Sell offices.
Redefy advertises 1% listing fees on homes above $1 million. However, the company has endured lots of corporate instability over the years. Some locations appear to no longer be adhering to the main office’s advertised pricing model, so consumers should evaluate local Redefy offices on a case-by-case basis.
1 Percent Lists is a discount real estate franchise that offers 1% listing commission in select Southeastern markets. The company says its real estate agents provide full service, excluding open houses and print marketing. We can't currently recommend 1 Percent Lists because we haven’t researched it in-depth to verify that it's offering genuine full service at a true 1% commission rate. We plan to research and publish a complete guide to 1 Percent Lists in the near future — then we'll update our recommendations accordingly. In the meantime, it's worth interviewing agents from 1 Percent Lists if there's an office in your area.
1% commission companies that are no longer available
Reali is a California-based real estate brokerage that used to be one of our top 1% commission company recommendations. The company no longer advertises 1% listing fees and has shifted its focus to a trade-in service that allows you to buy a new house before your old one sells.
Home Bay was a limited-service brokerage that offered cheap MLS listing fees on the West Coast. It shut down its real estate listing platform in 2021.
In addition to the nationwide and regional brokerages above, you can sometimes find local companies that advertise 1% listing fees. They’re more common in competitive real estate markets with higher median home prices.
When comparing discount realtors near you, watch out for service trade-offs. Some companies advertising 1% fees may not actually provide the complete range of services you’d get with a traditional real estate agent — from listing your house on the MLS for the right price to completing negotiations — so be sure to check that the company is actually a full service brokerage.
Misleading pricing and upfront fees are another potential red flag. Some local discount real estate agents advertise 1% listing fees, but they charge an additional upfront fee when they list your home for sale.
Flat-fee real estate brokerages are worth considering if you're selling a more expensive home. These companies charge a set fee — often $3,500–5,000 — regardless of your home's sale price. This means you could rack up big savings on higher-priced homes, but it also offers little (or no) savings at lower price points.
Houwzer is the only true flat-fee brokerage we currently recommend. The company’s $5,000 listing fee is competitive on homes worth $500,000 or more. Houwzer is also one of the only flat-fee companies to offer a similar level of service to a traditional agent, although you may receive less intensive hands-on support. Unfortunately, it’s only available in select markets in Florida and the mid-Atlantic.
You'll face significant service compromises with most other flat-fee brands, and the potential savings aren't worth the trade-offs for most sellers.
» COMPARE: The best flat-fee real estate brokerages
How does a 1% real estate commission work?
Buyer's agent fee
In a traditional real estate transaction, there are two agents — the listing agent represents the seller, and the buyer's agent represents the buyer. Usually, the seller pays for the two agents. Both agents typically charge a fee around 2.5–3%, so the seller's overall rate comes to about 6%.
When you work with a 1% commission real estate company, your total fee drops to 3.5–4%. On the sale of a $350,000 house, you'd save around $7,000 in realtor fees by working with a 1% commission realtor!
These savings usually come because the listing agent reduces their fee.
You'll still need to offer a competitive buyer's agent fee — generally between 2.5–3%, depending on your market.
💡 Can I offer the buyer's agent a 1% real estate commission?
As a seller, you can technically offer whatever rate you'd like as a buyer's agent commission. But it's risky to cheap out on this rate.
The buyer's agent fee gives agents an incentive to show your home to their clients. If you offer a less-than-competitive buyer's agent commission, agents may not be as likely to show your home — and you may miss out on potential buyers and bidding wars.
What will you get with a 1 percent real estate commission?
When you work with a 1 percent commission realtor, you'll receive the same general range of services and support that you'd get from a traditional real estate agent. Your realtor will:
- Perform a comparative market analysis on your home
- Set a listing price
- Market and field offers from potential buyers
- Provide support with negotiations, paperwork, and closing
There are many reasons for a listing agent to lower their rate to 1%. But you won't receive less service and support just because a realtor charges a lower commission.
As with any real estate agent, it's important to interview several 1 percent commission realtors to find one who is experienced, professional, and has the right personality for you.
Why do some agents charge 1%?
In general, real estate agents who lower their fees do so to attract more clients.
When there's a hot sellers market, there's more competition over listings, and more realtors tend to drop their commissions.
In other cases, agents may work with a service like Clever Real Estate that negotiates lower rates in exchange for sending them a steady stream of business.
A platform like Clever allows agents to take on new customers without spending time and money on marketing — and the agents can pass on those savings to you in the form of reduced listing fees.
Other ways to get a 1% listing fee (or less)
Selling with a low commission real estate brokerage isn't the only way to get a 1% listing fee. There are other cost-cutting strategies you can try, including negotiating directly with your agent or selling without a realtor — also known as "for sale by owner" (FSBO).
However, we don't recommend these methods for most sellers, especially those who are inexperienced. Negotiating fees with your agent or trying to sell FSBO involves more risk and potential trade-offs than hiring a low commission agent. These approaches are also less likely to result in a successful sale.
Real estate commission is negotiable, and in today's competitive market, home sellers have a lot of leverage. Since home prices are rising, agents can make the same amount of money even when they take a lower fee.
Housing inventory is also thin, which means agents are competing for a relatively small number of listings. Many realtors will agree to a reduced commission to avoid losing a potential sale to one of their competitors.
That said, most sellers will have a hard time talking a traditional agent down to 1% from their standard rate. Companies like Clever can negotiate 1% listing fees with their partner agents because they can guarantee them a steady stream of business. Individual customers don't have that kind of leverage.
You can avoid listing fees altogether by selling your house without a real estate agent. But selling FSBO is a high-risk, low-reward strategy for most sellers.
The majority of FSBO sellers fail to sell their house and end up listing with an agent. Research also shows that people who sell without a realtor get about 26% less on average than homes listed with an agent.
Note that most FSBO sellers also still offer a standard buyer’s agent commission, which is typically 2.5–3% of the sales price, so the overall savings won't be much more than they'd get with a top 1% commission brand.
Thinking of selling your home but not sure where to start? Here are some steps you can take to kick-start the process.
Interview local agents
If you’re looking to save money on commission fees, your first step should be to talk to a few local discount realtors. Compare rates, services, and experience to find a real estate agent who's a great fit for your needs and budget.
You can always interview agents without any risk or obligation, so you have nothing to lose by shopping around until you find someone you're comfortable with.
Most full-service agents will also give you a listing presentation, which involves visiting your house and performing a free comparative market analysis to help you choose a competitive listing price for your home.
Companies like Clever make it easier than ever to find a top discount real estate broker near you. Clever matches you with traditional agents from trusted brokerages like Keller Williams and RE/MAX, then negotiates discounted listing fees for you. Interview as many agents as you'd like until you find the right fit, or walk away at any time with zero obligation.
Well-informed home sellers are the most likely to have a successful selling experience. Check out the following guides for more information:
FAQs about 1% commission real estate agents
A 1% commission realtor is an agent or brokerage that will sell your house for 1% of the final sale price. In other words, if your home sells for $400,000, you would pay your realtor a $4,000 commission, not including the buyer's agent fee.
Home sellers traditionally pay a 3% commission to their agent, so working with a 1% commission realtor can result in significant savings. Most 1% commission agents create these savings by altering the traditional brokerage model in some way.
For example, Clever is able to negotiate 1% listing fees with its partner agents because it can send them a steady stream of new customers with zero upfront costs. This allows agents to grow their business and focus more of their time and energy on closing deals. Agents pass the savings onto you in the form of a reduced commission, while still providing the same level of service and support you'd expect from a traditional agent.
Other 1% commission brokers, like Redfin, create savings by trying to make the home selling process more efficient. These discount brokerages often use technology and a team-based service model to enable agents to handle a higher volume of customers. This approach cuts costs but could also lead to less in-person support from your agent.
Working with a 1% commissioner realtor could mean saving thousands of dollars on your home sale. For example, if you sell your home for $500,000 at the typical 3% commission rate, you will pay $15,000 in commission fees alone. If you go with a 1% realtor instead, you’ll pay $5,000 — saving $10,000 on commission!
Clever Real Estate and Redfin are the best 1% commission real estate companies for most home sellers. Compared to other discount brands, Clever and Redfin offer the top overall combination of savings and service quality. Plus, they're available throughout the U.S., so you can save on commission no matter where you're selling.
Yes, 1% commission realtors are a great option for home sellers looking to save money. We recommend working with a discount brand that offers the same level of service as a traditional brokerage. This gives you the best chance of finding a buyer quickly and selling your home for top dollar. See the full list of the top 1% commission companies.
Traditionally, most realtors charge between 2.5–3% of the home's sale price. Sellers are responsible for paying the listing agent and the buyer's agent commission — so in a traditional real estate transaction, the seller pays around 6% in realtor fees.
A 1 percent commission realtor is a listing agent who charges a reduced 1% fee instead of the traditional 2.5–3%. Sellers are still responsible for paying a competitive buyer's agent transaction, so that would bring your total fee to 3.5–4%.
On the sale of a $400,000 home, working with a 1 percent commission realtor could save you around $8,000 in realtor fees! Learn more about the best 1 percent commission realtors near you.